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How to calculate markup in Excel and Google Sheets

Topic:Finance basics
Excel & Google Sheets
=(B2-A2)/A2

Verified example

Computed by a real spreadsheet engine on the sample data below.

CostSelling PriceMarkup %
80100
5075
120180
200250

=(B2-A2)/A20.25

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Step by step

  1. 1Create two columns: Cost (A) and Selling Price (B). Enter your values in rows 2 onward.
  2. 2In the Markup % column, enter =(B2-A2)/A2. This divides the profit (Selling Price minus Cost) by the Cost.
  3. 3Format the result cell as Percentage to display the markup as a percentage (e.g., 0.25 becomes 25%).

Tips

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Frequently asked

What is the difference between markup and margin?

Markup is calculated on cost; margin is calculated on the selling price. A 25% markup equals a 20% margin.

How do I calculate the selling price when I know the cost and desired markup?

Multiply the cost by (1 + markup rate): =A2*(1+0.30) for a 30% markup.

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